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A Site to Behold

Thanks to a groundbreaking new Web site, finding things to do in town just got a lot easier.

Michael Breedlove
February, 2010

Like most people in this town, we’ve often heard the misguided notion that “there’s nothing to do in Winston-Salem.”

We disagree, of course, but only to an extent. It’s not that there’s a lack of things going on — really, there’s not — it’s just that it can be a formidable task trying to track them all down. That is until now.

Thanks to a groundbreaking new Web site — CityOfTheArts.com — finding things to do in Winston-Salem just got a heck of a lot easier. The site unites a variety of organizations, creating a one-stop shop for many of the events/exhibits/activities happening in Forsyth County.

Want to see what’s going on at the Reynolda House? Or check out a downtown festival? Or browse some courses offered at Salem College? Now they’re all in one place.

After registering on the site, you can create a personalized planner and track events that are of interest to you. Once the site starts recognizing your interests, you’ll start receiving automatic alerts about related events (for example, if you’re constantly searching for music-related events, you might receive an alert about an upcoming symphony concert). It’s free to search for events, and also free for businesses and organizations to post events.

The site is owned by the Arts Council and is funded predominantly by the Winston-Salem Foundation. It was designed by Pursuit of Happiness, a new-media agency in Greensboro.

With its user-friendly interface and unique functionality, organizers believe the site has the potential to revolutionize the way visitors and locals alike plan their weekends.

At the very least, it should officially debunk the notion that “there’s nothing to do in Winston-Salem.”

The site will continue to add features and components throughout the year. To start exploring, go to CityOfTheArts.com. By registering by March 30, you’ll be entered in a drawing to win $1,000.